Get ready for the latest news! Keep yourself informed and empowered with our monthly summary of the latest advancements, product launches, and insights across popular digital platforms such as Facebook, Instagram, LinkedIn, Twitter, TikTok, Google, YouTube, and more. Curated monthly, just for you!
Tap the links in the beginning to find out more information about each of the topics.
LinkedIn Ad Library for Influencer partnerships: You can now see also branded partnership posts in LinkedIn’s new ad library.
Healthcare Professionals are growing on LinkedIn: A new report shows that HCP activity grew, making it more interesting for health companies to look at Linkedin as a marketing channel.
- Learn to code (for free) with LinkedIn: 30 new courses are online and free until December 18th
You can now have multiple profiles on Facebook: You can now create multiple personal profiles to organize your experience on Facebook – think one profile for the foodie scene you love and another one to keep up with your friends and family. Each profile will have a unique Feed with relevant content and you can easily switch in between profiles without having to log in.
Meta Verified now also for Businesses: Coming soon: Meta’s verification for business package will cost $US21.99 per month per Instagram account or Facebook Page when purchased on the website.
Meta Connect 2023: Big announcement came at the conference about the launch of Meta’s AI chatbot with celebrity avatars, integration of Bing searches into their AI model, livestreaming from their RayBan Stories-Glasses directly to FB and IG and much more.
Threads
- Not as many people use Threads as Meta would like: The launch hype is over as constant evolvements are coming to the app.
- Instagram Adds Following Filter in the Reels Tab: In the ongoing war with TikTok, Instagram’s added a new “Following” feed in the Reels tab, which enables you to only see Reels from accounts that you follow in the app.
X (Twitter)
X failing EU’s disinformation standards: The first tests after the DSA came into effect don’t look good for X.
Keeping up with Elon: All the latest X developments in one place.
TikTok
TikTok Adds New Centralized Wallet to Manage In-App Transactions: in-app payments are still in the focus as TikTok looks at ecommerce.
New version of Google Bard is released: which now lets you double-check its answers, collaborate with others and, notably, integrate with Google’s own apps and services, including Gmail, Docs, Drive, Maps, Youtube and Google Flights.
Privacy Sandbox is here: the end of 3rd party cookies has long begun.
YouTube
The most-watched YouTube Videos of all time are?: Hint: it has something to do with sharks.
More tools for Youtube creators announced: own creator app for video editing, generative AI backgrounds and more are announced at a recent event.
What else?
Amazon releases new search features with visual search: a new “Find-on-Amazon” feature that finds similar products to those in a photo you share directly with the Amazon app.
Bluesky hits 1 million users: One additional Twitter-challenger hit a big milestone with 1 million users. Still invite-only, and showing up in our area more and more.
Comparison of Daily Active and Monthly Active Users of all major social media platforms
That wraps our monthly channel news roundup! Did we miss anything? Did something surprise you? Tell us! And happy venturing!
