Surpassing the yearly revenue goal by almost 100% via a holistic growth marketing approach
Growth Marketing • CPA Optimization • Scaling
Jolly is an Austrian producer of pencils, colouring materials, school and arts & crafts equipment. As a company with rich traditions, they have been making colouring fun for kids since 1965. Their products range from pencils through aqua colour to fingerpaint. Above all, Jolly’s mission is to ensure multiple generations of kids grow up with trustworthy, safe and fun options for school and hobbies.
Revenue Goal Completion Rate
Sustainable Cost-Per-Acquisiton on €10 Target
TheVentury has been our partner over multiple years and has helped us grow substantially. The collaboration was easy going, fun and professional. It helped us set foot in new markets and channels.
Head of Marketing
How we made it happen
Jolly was looking for a solution for two of their problems. Firstly they were struggling with Cost-Per-Acquisition (CPA) being too high. In addition to that, they were also having problems with entering different markets – Germany, Hungary, Croatia and Slovenia. What they needed was to find a channel that would help them reach their target audience most efficiently.
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